A dynamic team of two.

Lydia Onyett and Ces Kulikowski are LOCK

We’re two qualified marketers who provide top-quality strategic marketing and communications services to ambitious businesses and organisations.

Natural collaborators, we’re individually excellent but outstanding in partnership. Our diverse experience and complementary skills make us a formidable pair of creative problem solvers, engaging copywriters and expert project managers.

We work across sectors and industries using established marketing concepts and methodologies to create clarity, focus and direction so our clients feel confident and in control while growing their businesses.

Lydia

  • perceptive and discerning
  • articulate and expressive
  • into effective comms, simplicity and precision
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Ces

  • curious and analytical
  • resourceful and meticulous
  • into efficient processes, organisation and logic
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Where we're based

We’re two friendly northerners working remotely from our bases in York and Manchester.

How we work

Strategic marketing isn’t a dark art

It’s the deliberate act of establishing a place in the market for your business by differentiating from your competitors and connecting better with your customers.

So just like hiring an accountant or a lawyer, it’s worth investing in expertise to help you do it right.

Our services help you move beyond a scattergun tactical approach. We lay the strategic groundwork your business needs to ensure its day-to-day marketing activity runs as efficiently and effectively as possible, saving you time, money and energy.

Illustration of a marketing consultant reading a book strategic marketing

Straightforward, practical, actionable

You won't get jargon and buzzwords from us. You’ll get straightforward advice, practical tools and actionable recommendations.

We enable businesses to make effective marketing decisions more quickly, delegate marketing activity efficiently, maintain a distinctive brand more easily and feel more confident managing their marketing.

Building flexible teams around your needs

We’re experienced project managers who you can rely on to deliver your strategic marketing projects smoothly and efficiently.

We use our extensive industry knowledge and our network of trusted suppliers to curate and manage teams of specialists, so you can avoid expensive, one-stop-shop marketing agencies without compromising on quality.

We’re committed to doing business responsibly

We’re accredited by the Good Business Charter, meaning we’ve made a public commitment to doing business responsibly. Our commitments include:

  • addressing and learning from customer feedback wherever we can
  • treating our suppliers well and paying them promptly
  • sourcing purchases ethically
  • respecting the environment